Sales Training
Live and Virtual Trainings!
Let Patrick teach your sales people a proven selling methodology that builds competitive differentiation, prevents traditional “show up, throw up” sales behaviors, and increases sales.
Trusted by TOP companies
Top 3 Training Objectives
- Master an advanced questioning, qualifying and communication methodology
- Implement non-pushy, no-pressure objection management and closing strategies
- Establish a common sales language, methodology and unified sales system
Sales Training
The DNA Selling Method is a question-based sales methodology that separates elite sales professionals from mediocre sales representatives. Using The DNA Selling Method, sellers differentiate themselves from competitors and add structure, repeatability, and consistency to the selling process. DNA Sellers consistently win more sales, overcome more objections, differentiate their products and themselves, outperform competitors, and increase profitability.
Top 10 Training Takeaways
- Increase sales with The DNA Selling Method™
- Avoid traditional “show up, throw up” sales behaviors & stereotypes
- Qualify opportunities and work with high probability buyers
- “Build, Balance & Maintain” seller power from the cold call to the close
- “Ascertain the Pain” linked to unfulfilled needs & unresolved problems
- Build competitive differentiation with valid vs. false differentiators
- Prevent & overcome objections with an advanced objection mgmt strategy
- Overcome price objections with our “Top 10 Price-Specific Rejoinders”
- Leverage assertive vs. aggressive closing tactics
- Shorten sales cycles with a non-pushy, question-based closing strategy
Entertainment
When evaluating training options, many companies inadvertently overlook the most essential component of successful training: ENTERTAINMENT! Bored salespeople make terrible learners! To educate, you must first entertain and sellers who are laughing are more prone to learning. Patrick’s use of epic historical events, funny stories, and humorous video clips keep participants engaged, entertained and more capable of absorbing large doses of information.
Customization
To maximize the ROI and impact of your training, Patrick Henry International offers full customization options that integrate product names, prices, competitors, brands and logos directly into the workbook and curriculum, making the entire learning experience more relevant, applicable, memorable and implementation.
Microlearning Reinforcement
To achieve both immediate skill implementation and long-term skill adoption, Patrick Henry International’s Sales provides a holistic training model that combines classroom instruction with a post-training microlearning program that includes review and reinforcement videos.
Certification
All sales professionals appreciate being recognized and rewarded for their educational efforts. After completing the workshop and post-training eLearning program, sellers receive a signed certification diploma, high quality medal to display, and membership in the online Patrick Henry International’s Nation community forum.
Sales Virtual Training
Learn how to win more sales with fewer discounts and higher margins by building and balancing power, neutralizing buyer tactics with seller countertactics, and eliminating unnecessary price concessions.
Industry Endorsements
"Patrick’s link between history and sales is very entertaining. But more importantly, very relevant to modern sales professionals searching for a principle based sales methodology and selling system."
“If you’re searching for a sales training and selling system to move your sales dial from Good to Great, you just found it.”
“Patrick’s books, trainings and presentation system will teach you how to double your sales, and double your income.”
“Patrick’s use of history to teach modern methods of sales is remarkable, inspiring, captivating—a blueprint for sales success.”
“Patrick reminds us that those who ignore history are condemned to repeat it. His use of classic scenarios informs present day practitioners. He communicates solid marketing principles, helping readers understand the past in an unforgettable manner.”
“Fantastic! If you’re interested in dramatically improving communication skills and sales results, learn from the masters of the past by reading these books.”
“Rarely does someone capture so many priceless truths in such an engaging and interesting way.”
“Patrick’s books and trainings provide extraordinary historical examples of leadership. An atlas for managerial achievement.”
