Spartan Leadership Training

Live and Virtual Trainings!

The P5 Leadership Model is a process that teaches sales managers and leaders how to systematize essential managerial, coaching and leadership responsibilities around P5 Leadership principles.

Trusted by TOP companies


  1. PEOPLE: Recruit, hire, motivate & retain the right people
  2. PROCESS: Optimize CRM, pipeline management, reporting & sales processes
  3. PERFORMANCE: Standardize training, coaching & performance evaluations
  4. PERSUASION: Inform, influence & inspire with effective persuasion skills
  5. POWER: Build, balance & maintain managerial power, respect & credibility

Spartan Leadership Training

The Spartans engineered the best military system, managerial model, and training apparatus in history! Likewise, business managers and leaders trained in Spartan Sales Leadership principles, engineer the best selling system, managerial model and coaching process in modernity. Like the ancient Spartans, Spartan Leadership training teaches sales managers and leaders how to “systematize success” by building a selling system based on the 3 Pillars of Performance: SKILL, METHODOLOGY & STRATEGY.

Top 10 Training Takeaways

  1. Develop and Deploy The P5 Leadership Model
  2. Establish a common language, sales methodology, and unified selling system
  3. Master The Top 10 Secrets of Successful Coaching
  4. Avoid The Top 5 Sales Management Mistakes
  5. Establish a hiring system to recruit, hire and retain top talent
  6. Optimize compensation packages for maximum performance incentives
  7. Implement and reward performance standards, goals and expectations
  8. Learn how to be hard on problems and soft on people
  9. Maximize coaching, management and leadership opportunities
  10. Motivate, inspire and achieve individual and team performance goals


When evaluating training options, many companies inadvertently overlook the most essential component of successful training: ENTERTAINMENT! Bored salespeople make terrible learners! To educate, you must first entertain and sellers who are laughing are more prone to learning. Patrick’s use of epic historical events, funny stories, and humorous video clips keep participants engaged, entertained and more capable of absorbing large doses of information.


To maximize the ROI and impact of your training, Spartan Leadership offers full customization options that integrate product names, prices, competitors, brands and logos directly into the workbook and curriculum, making the entire learning experience more relevant, applicable, memorable and implementable.

MONTHLY Reinforcement

To achieve both immediate and long-term skill adoption, Spartan Leadership provides a holistic training model that combines classroom instruction with post-training, virtual, monthly leadership sessions. 


All sales professionals appreciate being recognized and rewarded for their educational efforts. After completing the workshop and post-training eLearning program, sellers receive a signed certification diploma, high quality medal to display, and membership in the online Spartan Nation community forum.


The Spartans knew when they combined weaponry SKILLS with a standardized combat METHODOLOGY and campaign-specific battle STRATEGY that they had a SYSTEM. A calculus for winning! A formula for success. They recognized that their greatest competitive advantage wasn’t in superior numbers, brute force or bravery. It was their system. the combined training and application of skill, methodology & strategy. A system as effective for sellers as it is to soldiers, and as applicable to business as it was to battle.

The Battlefield of Business

Like war, business has allies and enemies, weaponry and strategy—battles with winners and losers. And no disrespect to accountants, but the battlefield of business is in the sales arena where there are wins and losses. Triumphs and defeats. And like ancient Spartan Warriors, modern spartan sellers trained in the Spartan Negotiation System [SKILL + METHODOLOGY + STRATEGY = SYSTEM] have a distinct competitive advantage over their systemless colleagues and competitors who don’t.

Spartan Leadership Brochure

Download the Spartan Leadership Training brochure to learn about everything that is included in our training package!

Industry Endorsements

Take 20 minutes for a conversation with Patrick to discuss your 2024 sales goals, challenges and objectives.